What is BetterContact?
BetterContact is a contact-data waterfall: one search runs across 20+ data providers in sequence until it finds and verifies a working email or phone number. You pay for results, not for a dozen separate subscriptions.
For outbound, coverage is everything: one provider alone finds maybe 60% of emails, a waterfall pushes that far higher, and verification keeps bounce rates down and deliverability safe.
How we use it at Viralnetix
BetterContact is a fixed step in our enrichment waterfall. When we map a TAM in Clay, contacts run through it so valid emails rarely slip through, and the ones we send to are verified, which protects the deliverability that our volume depends on.
What it does
20+ data sources in one waterfall
Real-time email verification built in
Phone number finding
Pay only for valid results
Native Clay integration
GDPR-aligned data handling
